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May 07, 2018   ✎news , yossi sheffi

Yossi Sheffi on why it isn't being green

Yossi Sheffi was interviewed about his new book by the Boston Globe.

❝ Yossi Sheffi is a connoisseur of systems. As a serial entrepreneur in the logistics field and director of MIT’s Center for Transportation and Logistics, Sheffi has spent a lot of time thinking about how complex networks of people, products, and vehicles operate. In his latest book, Balancing Green: When to Embrace Sustainability in a Business (and When Not To), Sheffi brings this perspective to the push for corporate responsibility, analyzing the challenges and benefits of “going green” in a multilayered global economy. [BostonGlobe.com]


YOSSI SHEFFI is an M.I.T. professor, researcher and author of several books. Watch him deliver a keynote on The Resilient Enterprise below, and learn more about booking Yossi for your next event today.

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