A ‘Hamilton’ Ticket for $849? Experts Call That a Bargain
Rafi Mohammed's pricing research was cited in this
Wall Street Journal article on the market for
Hamilton Broadway tickets.
❝ With a current top ticket price of $849, “Hamilton” is the costliest show to see on Broadway—by a wide margin. But to hear some economic experts tell it, even that high-priced seat may be a steal. In effect, “Hamilton” is underpricing itself, they say ... [WSJ.com]
| RAFI MOHAMMED is an author, Harvard Biz blogger, frequent Bloomberg contributor & expert on pricing strategy. Watch him talk about the art of pricing below, and learn more about booking Rafi for your next event today. |
