Paul Zak: "How Our Brains Decide When to Trust"
Paul Zak has written a new piece for the
Harvard Business Review:
❝ Trust is the enabler of global business — without it, most market transactions would be impossible. It is also a hallmark of high-performing organizations. Employees in high-trust companies are more productive, are more satisfied with their jobs, put in greater discretionary effort, are less likely to search for new jobs, and even are healthier than those working in low-trust companies. Businesses that build trust among their customers are rewarded with greater loyalty and higher sales. And negotiators who build trust with each other are more likely to find value-creating deals. … [HBR.org]
| PAUL ZAK ("Dr. Love") is a scientist, entrepreneur & author of several books including, Trust Factor & The Moral Molecule. Watch him talk about "Building High Trust, High Performance Organizations," and learn more about booking Paul for your next event today. |
